smpl.video – Asset Guide
A simple visual checklist for launching your content across all platforms.
smpl.video – Asset Guide
A simple visual checklist for launching your content across all platforms.
1. Poster (Cover Image)

Size: 1920 × 2560 px
Format: JPG or PNG
Use: Main vertical artwork used across web, mobile, and TV
Note: This is required for every title
Ideal for showcasing key art or movie posters.
2. Widescreen Image


Size: 1920 × 1080 px
Format: JPG or PNG
Use: Used in carousels, mobile views, and feature sliders
Note: Also required
Should feel cinematic, like a movie still or banner.
3. Platform Logo

Size: 200 × 80 px
Format: SVG or PNG with transparent background
Use: Shown in header/navigation of your branded OTT platform
Keep it clean and minimal.
4. Favicon

Size: 32 × 32 px
Format: SVG or PNG
Use: Shown in the browser tab of your platform
Small but important for branding.
5. Hero Image (Onboarding)

Size: 1350 × 680 px
Format: JPG or PNG
Use: Appears on the welcome/onboarding screen
Note: Leave the left third empty (used for text and buttons)
Great spot for a mood-setting scene.
6. Header Image (Slider)
Preferred Size: 2880 × 1080 px (24:9)
Alternate Size: 1920 × 1080 px (16:9)
Use: Featured banner on homepage
Note: No text or logos on the left third
A bold, eye-catching first impression.
7. Square Icon (Optional)

Size: 981 × 981 px
Format: PNG with transparent corners
Use: Optional round/featured display variant
Best for recognizable brand or channel images.
8. Single Widget Images (Optional)
Web: 985 × 323 px or 1970 × 646 px
Mobile: 442 × 200 px
Use: Custom promo blocks linking to content or pages
Use for campaigns or featured sections.
9. iOS App (iPhone and iPad)
App Icon: 1024 × 1024 px (PNG)
Screenshots: At least 3 per device (JPG or PNG)
App Preview Video (optional): Up to 30 seconds
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Clean, polished assets help you stand out in the App Store.
10. Android App (Phone and Tablet)
App Icon: 512 × 512 px (PNG)
Feature Graphic (optional): 1024 × 500 px
Screenshots: 2–8 per device, at least 1080 px wide
Promo Video (optional): YouTube link
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Matching Google Play store quality ensures visibility.
11. Android TV and Fire TV
Splash Screen (static): 1920 × 1080 px (JPG or PNG, no transparency)
App Icon: 512 × 512 px (PNG)
Screenshots: Recommended: 1280 × 720 px
Promo Video (optional): YouTube or MP4, up to 30 seconds
Animated Splash (optional): Lottie JSON file
Make your app feel polished right from launch.
12. Samsung Tizen and LG TV
Splash Image: Use appropriate DPI scale via config
Optional Video Splash: MP4 (SD to 4K), under 2 MB
App Icon: 512 × 512 px (PNG)
Screenshots: 1920 × 1080 px recommended
Promo Video (optional): 720 × 1080 px MP4
Tailor your TV presence with simple visual elegance.
13. Animated Splash (Optional)
Format: JSON (Lottie)
Use: Lightweight animated startup screen
Platforms: Supported on Fire TV and mobile
Adds delight to the app experience.
14. Promo / Teaser Video (Optional)
Length: Up to 30 seconds
Format: MP4 or YouTube
Use: Used for marketing and App Store/Play Store listings
Keep it short, visual, and exciting.
Pro Tips
Keep image file sizes under 5 MB
Avoid placing text or logos in the left third of sliders or hero images
Use clear, consistent filenames (e.g. poster_myfilm.jpg, splash_firetv.png)
Lottie files should be clean, looping animations under 1 MB if possible
1. Poster (Cover Image)

Size: 1920 × 2560 px
Format: JPG or PNG
Use: Main vertical artwork used across web, mobile, and TV
Note: This is required for every title
Ideal for showcasing key art or movie posters.
2. Widescreen Image


Size: 1920 × 1080 px
Format: JPG or PNG
Use: Used in carousels, mobile views, and feature sliders
Note: Also required
Should feel cinematic, like a movie still or banner.
3. Platform Logo

Size: 200 × 80 px
Format: SVG or PNG with transparent background
Use: Shown in header/navigation of your branded OTT platform
Keep it clean and minimal.
4. Favicon

Size: 32 × 32 px
Format: SVG or PNG
Use: Shown in the browser tab of your platform
Small but important for branding.
5. Hero Image (Onboarding)

Size: 1350 × 680 px
Format: JPG or PNG
Use: Appears on the welcome/onboarding screen
Note: Leave the left third empty (used for text and buttons)
Great spot for a mood-setting scene.
6. Header Image (Slider)
Preferred Size: 2880 × 1080 px (24:9)
Alternate Size: 1920 × 1080 px (16:9)
Use: Featured banner on homepage
Note: No text or logos on the left third
A bold, eye-catching first impression.
7. Square Icon (Optional)

Size: 981 × 981 px
Format: PNG with transparent corners
Use: Optional round/featured display variant
Best for recognizable brand or channel images.
8. Single Widget Images (Optional)
Web: 985 × 323 px or 1970 × 646 px
Mobile: 442 × 200 px
Use: Custom promo blocks linking to content or pages
Use for campaigns or featured sections.
9. iOS App (iPhone and iPad)
App Icon: 1024 × 1024 px (PNG)
Screenshots: At least 3 per device (JPG or PNG)
App Preview Video (optional): Up to 30 seconds
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Clean, polished assets help you stand out in the App Store.
10. Android App (Phone and Tablet)
App Icon: 512 × 512 px (PNG)
Feature Graphic (optional): 1024 × 500 px
Screenshots: 2–8 per device, at least 1080 px wide
Promo Video (optional): YouTube link
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Matching Google Play store quality ensures visibility.
11. Android TV and Fire TV
Splash Screen (static): 1920 × 1080 px (JPG or PNG, no transparency)
App Icon: 512 × 512 px (PNG)
Screenshots: Recommended: 1280 × 720 px
Promo Video (optional): YouTube or MP4, up to 30 seconds
Animated Splash (optional): Lottie JSON file
Make your app feel polished right from launch.
12. Samsung Tizen and LG TV
Splash Image: Use appropriate DPI scale via config
Optional Video Splash: MP4 (SD to 4K), under 2 MB
App Icon: 512 × 512 px (PNG)
Screenshots: 1920 × 1080 px recommended
Promo Video (optional): 720 × 1080 px MP4
Tailor your TV presence with simple visual elegance.
13. Animated Splash (Optional)
Format: JSON (Lottie)
Use: Lightweight animated startup screen
Platforms: Supported on Fire TV and mobile
Adds delight to the app experience.
14. Promo / Teaser Video (Optional)
Length: Up to 30 seconds
Format: MP4 or YouTube
Use: Used for marketing and App Store/Play Store listings
Keep it short, visual, and exciting.
Pro Tips
Keep image file sizes under 5 MB
Avoid placing text or logos in the left third of sliders or hero images
Use clear, consistent filenames (e.g. poster_myfilm.jpg, splash_firetv.png)
Lottie files should be clean, looping animations under 1 MB if possible

Experience SMPL VIDEO
Discover how our all-in-one OTT platform can help you launch, manage, and monetize your streaming service with ease. Get a personalized demo and explore the possibilities.



Experience SMPL VIDEO
Discover how our all-in-one OTT platform can help you launch, manage, and monetize your streaming service with ease. Get a personalized demo and explore the possibilities.



Experience SMPL VIDEO
Discover how our all-in-one OTT platform can help you launch, manage, and monetize your streaming service with ease. Get a personalized demo and explore the possibilities.