smpl.video – Asset Guide
A simple visual checklist for launching your content across all platforms.
smpl.video – Asset Guide
A simple visual checklist for launching your content across all platforms.
1. Poster (Cover Image)

Size: 1920 × 2560 px
Format: JPG or PNG
Use: Main vertical artwork used across web, mobile, and TV
Note: This is required for every title
Ideal for showcasing key art or movie posters.
2. Widescreen Image


Size: 1920 × 1080 px
Format: JPG or PNG
Use: Used in carousels, mobile views, and feature sliders
Note: Also required
Should feel cinematic, like a movie still or banner.
3. Platform Logo

Size: 200 × 80 px
Format: SVG or PNG with transparent background
Use: Shown in header/navigation of your branded OTT platform
Keep it clean and minimal.
4. Favicon

Size: 32 × 32 px
Format: SVG or PNG
Use: Shown in the browser tab of your platform
Small but important for branding.
5. Hero Image (Onboarding)

Size: 1350 × 680 px
Format: JPG or PNG
Use: Appears on the welcome/onboarding screen
Note: Leave the left third empty (used for text and buttons)
Great spot for a mood-setting scene.
6. Header Image (Slider)
Preferred Size: 2880 × 1080 px (24:9)
Alternate Size: 1920 × 1080 px (16:9)
Use: Featured banner on homepage
Note: No text or logos on the left third
A bold, eye-catching first impression.
7. Square Icon (Optional)

Size: 981 × 981 px
Format: PNG with transparent corners
Use: Optional round/featured display variant
Best for recognizable brand or channel images.
8. Single Widget Images (Optional)
Web: 985 × 323 px or 1970 × 646 px
Mobile: 442 × 200 px
Use: Custom promo blocks linking to content or pages
Use for campaigns or featured sections.
9. iOS App (iPhone and iPad)
App Icon: 1024 × 1024 px (PNG)
Screenshots: At least 3 per device (JPG or PNG)
App Preview Video (optional): Up to 30 seconds
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Clean, polished assets help you stand out in the App Store.
10. Android App (Phone and Tablet)
App Icon: 512 × 512 px (PNG)
Feature Graphic (optional): 1024 × 500 px
Screenshots: 2–8 per device, at least 1080 px wide
Promo Video (optional): YouTube link
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Matching Google Play store quality ensures visibility.
11. Android TV and Fire TV
Splash Screen (static): 1920 × 1080 px (JPG or PNG, no transparency)
App Icon: 512 × 512 px (PNG)
Screenshots: Recommended: 1280 × 720 px
Promo Video (optional): YouTube or MP4, up to 30 seconds
Animated Splash (optional): Lottie JSON file
Make your app feel polished right from launch.
12. Samsung Tizen and LG TV
Splash Image: Use appropriate DPI scale via config
Optional Video Splash: MP4 (SD to 4K), under 2 MB
App Icon: 512 × 512 px (PNG)
Screenshots: 1920 × 1080 px recommended
Promo Video (optional): 720 × 1080 px MP4
Tailor your TV presence with simple visual elegance.
13. Animated Splash (Optional)
Format: JSON (Lottie)
Use: Lightweight animated startup screen
Platforms: Supported on Fire TV and mobile
Adds delight to the app experience.
14. Promo / Teaser Video (Optional)
Length: Up to 30 seconds
Format: MP4 or YouTube
Use: Used for marketing and App Store/Play Store listings
Keep it short, visual, and exciting.
Pro Tips
Keep image file sizes under 5 MB
Avoid placing text or logos in the left third of sliders or hero images
Use clear, consistent filenames (e.g. poster_myfilm.jpg, splash_firetv.png)
Lottie files should be clean, looping animations under 1 MB if possible
1. Poster (Cover Image)

Size: 1920 × 2560 px
Format: JPG or PNG
Use: Main vertical artwork used across web, mobile, and TV
Note: This is required for every title
Ideal for showcasing key art or movie posters.
2. Widescreen Image


Size: 1920 × 1080 px
Format: JPG or PNG
Use: Used in carousels, mobile views, and feature sliders
Note: Also required
Should feel cinematic, like a movie still or banner.
3. Platform Logo

Size: 200 × 80 px
Format: SVG or PNG with transparent background
Use: Shown in header/navigation of your branded OTT platform
Keep it clean and minimal.
4. Favicon

Size: 32 × 32 px
Format: SVG or PNG
Use: Shown in the browser tab of your platform
Small but important for branding.
5. Hero Image (Onboarding)

Size: 1350 × 680 px
Format: JPG or PNG
Use: Appears on the welcome/onboarding screen
Note: Leave the left third empty (used for text and buttons)
Great spot for a mood-setting scene.
6. Header Image (Slider)
Preferred Size: 2880 × 1080 px (24:9)
Alternate Size: 1920 × 1080 px (16:9)
Use: Featured banner on homepage
Note: No text or logos on the left third
A bold, eye-catching first impression.
7. Square Icon (Optional)

Size: 981 × 981 px
Format: PNG with transparent corners
Use: Optional round/featured display variant
Best for recognizable brand or channel images.
8. Single Widget Images (Optional)
Web: 985 × 323 px or 1970 × 646 px
Mobile: 442 × 200 px
Use: Custom promo blocks linking to content or pages
Use for campaigns or featured sections.
9. iOS App (iPhone and iPad)
App Icon: 1024 × 1024 px (PNG)
Screenshots: At least 3 per device (JPG or PNG)
App Preview Video (optional): Up to 30 seconds
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Clean, polished assets help you stand out in the App Store.
10. Android App (Phone and Tablet)
App Icon: 512 × 512 px (PNG)
Feature Graphic (optional): 1024 × 500 px
Screenshots: 2–8 per device, at least 1080 px wide
Promo Video (optional): YouTube link
Descriptions:
– Short: 80 characters
– Full: Up to 4000 characters
Matching Google Play store quality ensures visibility.
11. Android TV and Fire TV
Splash Screen (static): 1920 × 1080 px (JPG or PNG, no transparency)
App Icon: 512 × 512 px (PNG)
Screenshots: Recommended: 1280 × 720 px
Promo Video (optional): YouTube or MP4, up to 30 seconds
Animated Splash (optional): Lottie JSON file
Make your app feel polished right from launch.
12. Samsung Tizen and LG TV
Splash Image: Use appropriate DPI scale via config
Optional Video Splash: MP4 (SD to 4K), under 2 MB
App Icon: 512 × 512 px (PNG)
Screenshots: 1920 × 1080 px recommended
Promo Video (optional): 720 × 1080 px MP4
Tailor your TV presence with simple visual elegance.
13. Animated Splash (Optional)
Format: JSON (Lottie)
Use: Lightweight animated startup screen
Platforms: Supported on Fire TV and mobile
Adds delight to the app experience.
14. Promo / Teaser Video (Optional)
Length: Up to 30 seconds
Format: MP4 or YouTube
Use: Used for marketing and App Store/Play Store listings
Keep it short, visual, and exciting.
Pro Tips
Keep image file sizes under 5 MB
Avoid placing text or logos in the left third of sliders or hero images
Use clear, consistent filenames (e.g. poster_myfilm.jpg, splash_firetv.png)
Lottie files should be clean, looping animations under 1 MB if possible

Unlock Your Financial Potential with Automation
Create dynamic budgets with predictive insights and scenario planning to help you manage future cash flows.



Unlock Your Financial Potential with Automation
Create dynamic budgets with predictive insights and scenario planning to help you manage future cash flows.



Unlock Your Financial Potential with Automation
Create dynamic budgets with predictive insights and scenario planning to help you manage future cash flows.